I’ve never seen an MMO get as much pre-release hate as this game all over the net, ever. And this was BEFORE the Imperials, before the Explorer’s Pack, before their initial press weekend beta that resulted in negative reviews all over the place, before the horse in the cash shop.
It doesn’t matter if you agree or disagree on whether the horse in the shop is ok or not, it’s just ANOTHER thing to bring even more hate onto the game. And it seems they keep laying these things on us just as they are starting to get their head above water with their public image. The January beta test weekend started to get some positive feedback from people, then the pre-order bonus hit pouring on even tons more new hate. Now for the last month vibes in forums and around more places have been a bit more positive, and now it’s the horse and confirmed cash shop pouring on the hate again.
Zenimax, at some point it may be wise to make a move that HELPS your image a bit, or at least doesn’t add fuel to the already raging hate fire.