what a waste of time they could be using this time on TESV
Eh? You mean being notified of a copy-paste book is a waste of time? Or their releasing two official Elder Scrolls novels is a waste of time? If it's the former, then there's really nothing that Bethesda can do about it; it's not
their work that's being infringed upon, after all. If it's the latter, then you realize they're contracting out to Greg Keyes to do those books, right? It's not like even an eighth of their development team is going to be slaving away on novels. The only ones actually at Bethesda who are going to be even somewhat involved with the book are Pete Hines, Todd Howard, and Kurt Kuhlman, all of which are there to make sure Keyes will be coloring within the lines. And they're not exactly doing the grunt-work around the office as it is.