OMG >< I have looked at some of those Japanese (and Korean) RPGs, and I HATE the character design. Or, maybe more accurately, I'm terrified by it. I don't just dislike it aesthetically; I think it is very, very bad for women. Adorable infant girls that are at the same time highly sixualized, with their panties showing? Slightly older girls portrayed as innocent but even MORE sixualized? It represents the institutionalization of pedophilia, and the infantilizaiton of advlt women... which has real world consequences for women's access to equality, particularly in the economic and political spheres.
I have a "friend" who likes those games and is always showing me pictures of her characters... expecting me to share her enthusiasm... and it just makes me want to slap her ><
Obviously many people DO like this style, but let's not forget that many people really, really can't stand it I'm not gonna make any claims about which group is larger, since I don't have the numbers, but I'm gonna assume that ZoS does, in their markets, and they made their call.
ESO's female characters can be as pretty as you want but they are tough, advlt and can at least be made to look like they respect themselves and expect others to do the same
As for HAIR, specifically... yeah, long hair does not look good unless animated, which takes resources and incurs a performance hit. And it's not really practical on the battlefield, yknow? Personally I have short, curly hair IRL, and you practically NEVER see that in games... including single player games with a lot of character customization. I know exactly why; it's just much more labor-intensive to model, and takes more polygons to look plausible. Doesn't bother me