It depends if we had enough time to spend on that aspect. If we had centered it around the Xbox first and then gone to PC, it wouldn't have looked as good no. For reasons like I couldn't really be bothered putting in special
features for PC players. Yeah you can have better textures and a better draw distance, but making a whole game then calling it complete on one format and not another is weird. What I mean by this is that if I had completed
the Xbox game first and it looked good, I would see no point in adding in extra work for myself by tacking in extra 1337 effects for PC. If I had a god-awful publisher breathing down my neck I probably would not of even thought
about the PC version (lets just get it out there kind of thing). It's just I can see why people like yourself have a little bit to moan about when it comes to graphics. You spend all that money on a system that only a few games will
actually utilize to it's full potential. You have also got to realize though that more demanding graphics takes more time to make. They can't churn out all these photo-realistic assets in a day. It might probably take weeks to make a
awesome looking creature for example.
This is the way I view it. I may not be a game designer, but don't take that to mean I don't have a background in design. My background is in architecture and environmental design (which I understand is very applicable in game design).
Now, you're working with a client and that client gives you a budget for you to design around. Sometimes, though, the client will come in and tell you that they were unable to get that much money together and they ask you to reduce your design. Other times, the client might come in and tell you that they found more money and want you to increase the design.
In both cases you're forced to alter your design. In the first one, you have to reduce cost. You can do that through changing materials, such as going from teak flooring to pine or bamboo. But often it means you have to make changes to the structure itself. Cutting away from your vision is always a painful act, but at least you know where to make the cuts that will have the least impact on the overall vision.
For the latter client you have to add. That could be as simple as changing from ceramic tiles to Italian travertine. But if you have to add to the structure, that becomes a lot more difficult. That requires designing new elements and figuring out how to integrate them to the original vision. A much more difficult task. And one that takes more time.
At least that's my experience.
As a side note, I can honestly say that I didn't buy my current computer exclusively for gaming. I needed a rig that could handle hardcoe graphics. Images that use to take my old computer as much as ten hours to render don't take nearly as long now.