OK, so I just bought all the expansion packs on the STEAM summer sale. Since I now have Hearthfire I wanted to try and build one of the new houses. I got a letter from Jarl Siddgeir, at about lvl 10. After talking to him, i got a quest to go kill some bandits. Did that, no problem. Then i got another quest to go kill a Dragon. Also went and did that with no problems. Then I got a quest to go kill some more bandits, in a different location. Went and did that. Then I get a quest to go kill the dragon, again. Did that.
Then I talked to a guy that wanted me to take his friends ashes to the local priest. I did that. Then the priest tells me to find his missing journal, I did that. I talked to a griefing couple next to him, they just buried their little girl (what little was left of her) and the father tells me about her killer, I go talk to him (in the pit) after I help him harvest a few cabbage in his garden.
I talk to the prisoner, who turnes out to be a varulf, that starts a chain of quests, in the end he settles down in a cave and vowes never to return to civilization out of fear he will kill again.
... all this and I STILL am not a thane. What am I missing or doing wrong? I know I could chop some firewood for the guy at the sawmill, but I can not seem to find him. I could invest in a shop, but I do not have high enough Speech. I could steal a letter from the blacksmith for the old Jarl, but I svck and sneaking.
I really want to test building my own home. What can I do?
EDIT: I do not have the option to buy land when I talk to the Jarls Steward. I have not done any qusts for the Dark Brotherhood or the Stormcloaks.