First. I have been playing noumorouse alphas and betas the last 15 yeras, both closed and open so I know what it is about and I read about what they want tested before I enter a game.
Many times betas like these are show the product and get more people to play/buy it, that is the reason of my topic title.
This beta doesn't encourage people to buy the game.
You very quickly get stucked with quests in your log that you can compleate and even more now than the first ESO beta I played.
Is it bugs? Is it on purpose?
The reason doesn't really matter because the game doesn't leave the player with a good overall impression of the game.
So I would advise, that you throw at least one more beta before launch where everything is actally working so people know what they are going to get for the money and a smart move would be to throw in Imperial to everyone in the last beta, which would encourga people to buy it as well.
Or, we could the feeling that your holding something back.