Both birthsigns are fun, it depends on if you only want a minor magic boost or a large boost with some draw backs (which are easily countered I might add)
I personally have always been a fan of attronach sign, mainly for primary fighter secondary mage class characters as the spell absorb is very handy, that being said I have started a primary fight character and given them the mage sign. which also works out quite well as that extra boost in magic means I can use decent heal spells.
If you want to be a better mage go for attronach, if you are going to focus on fighting more then i would recommend the mage.
Battlemage is fun and can become very powerful, I personally would still custom class it to add a more personal touch but that is entirely your choice and dependant on your play style