There are 16 daedra lords....
Dunno if you counted Lorkhan...
Anyway, I chose daedra because they are irrefutably real (in-game of course) and they always have some greater goal in mind.
My favorite divine is Talos because he is the only divine that actually gave me something of value which was a single coin on my way to Red Mountain.
It took me a damn long time to figure out which daedric lord is my personal favorite but I went with Hircine as I have the most respect for him and he's the only daedra who's behind I kicked in one on one combat.