» Thu Aug 19, 2010 3:14 am
If Steam had a worldwide release date, retailers would be furious because they'd lose a [censored]load of customers.
Retailers don't (often) have worldwide releasedates because printing games at a steady pace is cheaper than printing them all in one go (which would require the use of more, expensive hardware). technically you could stockpile games while steadily printing them and then ship'm all in one go, but then you'd have to pay for a place to stockpile them.
Similar for shipping costs. getting several tons of games out in one go to arrive everywhere at the same time is more expensive than sending them out in batches. You could of course send them in batches to stores and hold the stores themselves responsible for stocking them and only releasing them at the allowed date. But stores break those agreements all the time even now.
Basically it's due to a mess of cost-cutting measures and (un)fair competition.
(and I haven't even touched localisation yet, which is often a rather 'at the last minute' business)