You want to look and dress in your own way without facing penalties that restrict your choices of garments and equipment to a point that everyone is wearing the same body armor and helmet because thats the best armor to have. You want to step out of a bar and look around and see players all wearing what they like. Clothing,Armor, Weapons, shoudl be 30% generic and 70% unique. All the raiders in games like AOC and WoW are wearing similar or identical gear becuase thats all thats available.