It obviously has the Coca-Cola colors of red and white, and the drink itself doesn't really say either way other than from the colors. But when you look at Nuka Cola Quantum, then the idea of Pepsi comes into play since Pepsi has been the more adventurous of the two companies when it comes down to experimenting with different colors in their products. Coke has pretty much just been brown in color, or maybe a little lighter or darker brown depending on it being Cherry or Vanilla flavored. Pepsi on the other hand had made Crystal Pepsi which tasted the same but was clear. On top of that, the biggest example for being in favor of Pepsi is Pepsi Blue, which made it's product an almost neon blue coloring.
Pro-Coke:
1) Brand Color Theme (red and white).
Pro-Pepsi:
1) Quantum Coloring
Just wanna see how other people feel.