After seeing many developer interviews and a lot of research(played the beta) I am worried that after reaching level 50 on all factions, there will be no reason to play. I know many players love PvP and will pvp for a long while. The question is for how long though? I may have missed a few things but can someone tell me of end game content such as adding fun quests or maybe the radiant stories like in Skyrim. Will they have dailies? What will encourage players to play for years and not have this MMO die down after a few months.( Please don't think that I am consuming a beverage known as " Haterade") Maybe I'm just not having enough faith in Zenimax. If anyone knows of end game content(not breaking NDA) please tell me <3 Thank you