Clear your cache, make sure you have the latest system update, and then reinstall. If that doesn't fix it, I don't know what will.
Probably PC
Day one patch is today, should fix the first issues.
If not => drivers up to date?
what are your specs?
Actualy it was a bit Crash happy on the Xbox, which was why they went ahead and sent out the Day one patch a few days early.
that said, they have lots of other bugs that were not cleared up