Because it doesn't matter how many players there are, producing a shoddy game is something that no game developer wants under their belt (speaking from experience).
I want a world to play in, blissfully unaware of game mechanics or the immersion breaking restrictions designed to satisfy some elements of the 'target market'. Build the world, give me the toys and let me play, I'll find a balance in my own way in my own game. If I some how happen to break the game in some way, well, a quick reload and I'll be happy once more. There are thousands of games designed to allow me to experience the developers idea of fun, there are at best a handful of games that allow me to experience my idea of fun.