Who else thought the Superbowl commercial that opened up on a a snowy mountain valley with a castle was going to be Skyrim? Heck they even had orcs and a dragon attacking it, I thought it was the real deal until the Monstrous Lizard drank down a 20 oz.
Could Coke have been playing off the hype of Skyrim to reach a wider audience?

view commercial here: http://www.youtube.com/watch?v=Uaz5R7HjHA8

Erm...from the first 2 seconds you can tell it's not Skyrim.

Not really, no. It's quite obvious that it wasn't Skyrim within the first second it was on lol.

I thought it was going to be a WOW commercial, looks to crappy to be a Skyrim one.

Not even close. The moment it appeared it not being Skyrim was obvious.

Sure isn't Skyrim in here. :spotted owl:

I didn't even fall prey to the link - I could tell it was a lure to some "Sports related thing" that was Not Skyrim.

I am already aware that a sporting event took place last night - but there was No swords, no magic, no dragons, no TES references and thus it had nothing to draw my interest.

Yeah... you're alone there buddy.

Yeah..
Because World of Warcraft commercials http://www.youtube.com/watch?v=Wq4Y7ztznKc http://www.youtube.com/watch?v=IBHL_-biMrQ&feature=channel http://www.youtube.com/watch?v=Jor98Ty0ggw&feature=fvst
I guess you win cinematography awards for making crap cinematics.

The first two seconds I thought: Hm... Throat of the World!? It looked really good those two seconds, too good to be Skyrim. Then after I saw the furry creatures... lol.

what is this I don't even

I thought it was going to be a trailer for The Hobbit. :c

It took you that long to realize it wasn't about Skyrim? I mean, the little furry people didn't give it away?

yeaa... nop.

Not even close.

Absolutely not!

Why would Beth have a commercial during the superbowl?

1. Wrong target audience
2. The game is still very far away
3. Superbowl ads cost in the millions.

What a [censored] [censored] ad.

I may have been under the influence of some drink other than Coke at the time, now that I go back and watch it I do see that it was more hoping for it than actually seeing what ridiculous creatures were in it. Now that being said, do you think Coca-Cola was riding the hype train of Skyrim? I for one don't put together Snowy Mountain Fortress and Dragons and think Coca Cola, just seems odd that the setting was so similiar to what I have been reading on the Skyrim articles.

I think you overhyped the hype train's hype hyping abilihypes.

From my cultural background, I grew up in the Southeast US. A group of my friends discovered Morrowind in Middle School and we all fell in love with it. We showed it to other friends and pretty soon a large sizable chunk of our class became big fans. That being said, we live in a Football community. It dominates every Friday night whether you play or not. I am willing to bet that in this region, the Superbowl was watched by most people, and a portion of those people love RPGS. If its worth $3 Million, I don't know, but it would be interesting to run the numbers, and I may do that in a later post.

Didn't Halo 3 place a Superbowl Ad? Can someone check me on that? Just saying I think the precedent has been set.

Keep in mind that this insight is coming from an extremely narrow point of view, and my class/school may be an isolated case with the love for RPGS. However, I do assure you that Football is King in the Southeast, regardless of other interests we have in common.

Well they reached at least one unexpected person then, I sure am thinking alot about Coke now lol.

I love basketball , football , soccer , baseball and TES ......... last time i check just because someone likes a sport doesn't mean they don't like video games ....

In the commercial they showed some Asian/Nepalese/Tibetan/Japanese snowy mountain Architecture, I wonder if we'll see this in Skyrim together with the Nordic style.

When it first came on I had a glimmer of hope when I saw a dragon. I highly doubted it though but their was a faint trickle from my gut. I thought it to be more WOW esque.

Coke has wider audience then Skyrim, it's a product that doesn't need advertising really who does know Coke?