And why are they called princes? Are they just fighting for control over Oblivion or is it something else?
At the risk of spilling nerd all over the forums...."Prince" actually comes from the Latin word "princeps" which basically meant "ruler." It wasn't until the late middle ages that it came to have the modern meaning, i.e. a lesser ruler or the son of a king or emperor.
For the daedra, prince has the original meaning--they're the ruler of their realm.