Resales isn't a concern, since by that time the DRM is circumvented and anyone can download it from anywhere.
Unsure about rentals. I don't consider this the typical game you rent and play everything. In fact, if renting serves as an appetizer, why not use that and make the player *want* to buy the game? There are many "pirates" who only use the pirated version to try them out - I'm betting there won't be a demo here... In fact:
"You know what's funny? My buddy brought me over a cracked copy of his Oblivion game many years ago now, and said "you have to try this game".
I installed the game and played it for a good long while
...
I bought a fresh brand new copy of the game
...
Quality sells the game to people who would want to buy it. Pirates are not customers, and they never will be.
..."
Must say I love the contradiction in the end here
Seems to me like a pirate who changed to the right side.
What contradiction would that be? That I was shown a "demo" of a game, liked it and purchased it, along with purchasing a computer in order to play it? There was no "right" and "wrong" side here. If he had brought over his copy of the game, It would have amounted to the same thing. I would have played it and bought it. That it was a copy only allowed me to play it on my sub-standard system until I could afford to get a new system that could play it better.
When I was younger, I used my tape recorder to copy a mixed-tape of assorted songs to use during a party. I also did a lot of recording off the radio to listen to songs later. I would often play the songs for others to introduce them to bands/songs for others to get into. This would in turn either make people try and find copies if they liked them, or they wouldn't bother if they didn't like the songs.
Would the above make the people who happened to listen to the music pirates? Would the ones that went out and got copies of the tapes/cds be "reformed pirates"? And the ones who didn't, scum-svcking losers that don't support the music industry because they didn't happen to buy a cd first to discover if they liked it or not?
When he brought over the copy, I had never heard of Oblivion, let alone The Elder Scrolls. No one would have made any money off me had he not brought over that cd. In fact, if I had heard only marketing and advertisemants, I would never have bought the game. I dislike first-person shooters, and the game is a "first-person shooter with swords and magic"
I consider "sharing" of games as simply another form of advertising. Either those that like the game will buy it, or they won't like it and they won't buy it. Either way DRM prevents this sort of thing, and in my mind that loses sales. The true "pirates" are going to bypass any DRM that is installed on the game and play it regardless. Thus it's a waste of money and resources that could go towards the game, or simply lowering the development costs.
But let's not turn this into a pirate/anti-pirate thread. I regret responding as much as I did, I just didn't want to be seen as a "reformed pirate" as I was never one to begin with...